Search Ads 360 Certification

What two types of custom columns in Search Ads 360 would you use to define and view specific parts of Google Ads data?

Sara TaylorComments Off on What two types of custom columns in Search Ads 360 would you use to define and view specific parts of Google Ads data?
  • You’d use custom formula and custom labels.
  • You’d use custom formula and custom conversion.
  • You’d use custom dimension and custom formula.
  • You’d use custom conversion and custom labels.

The correct answer is:

  • You’d use custom formula and custom conversion.

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Search Ads 360 Certification

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If you set a target return on ad spend (tROAS) bid strategy in Search Ads 360 and discover that there’s limited consistency and minimal automation after evaluating the strategy’s progress, how might you explain what’s happening?

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