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HubSpot Growth-Driven Design Certification

Which Focus Area Is Often Worked On Directly After Your New Launch Pad Website Goes Live?

Knowledge Glass

You build high-impact items that are easy and quick to accomplish. Conversion rate optimization (CRO). You eliminate the friction points and reduce the number of steps in your conversion funnel. You ensure the website is intuitive, inviting, and easy to use to help users solve problems. You provide a hyper-relevant experience for each user to ensure they get the […]
HubSpot Growth-Driven Design Certification

Imagine While Planning Your Yearly Budget, Your CEO Asks You, “We Have Many People Asking For Funding. Why Should We Invest In Continuous Improvement? Can’t We Just Stop At The Launch Pad Website?” What Is The Best Response?

Knowledge Glass

“The continuous improvement of our website is an investment in driving even more value to our users and better results for the company. In a 2017 web design agency survey, it was found that running GDD resulted in 16.9% more leads and 11.2% more revenue six months after launch!” “Investing in continuous improvement ensures that […]
HubSpot Growth-Driven Design Certification

Which Statement Best Describes Why It’s Important To Run Experiments To Test The Action Items Your Team Is Building?

Knowledge Glass

Running experiments is important for having a structured way to learn about your users and how the business can interact with them. Running experiments is important to be able to report every single action your team implemented to management. Running experiments is important to keep your team busy on documentation and critical thinking. Running experiments […]