Top navigation A dedicated section with a CTA near the top of the homepage A link on every website page even if the content isn’t relevant All are true Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
Creating a buyer persona Journey mapping Implicit segmentation Explicit segmentation Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
Your customers. Prospects actively going through the sales cycle. People who never considered your solution. People who considered your solution, but chose a competitor. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)