HubSpot Social Media Marketing Certification II Answers

What is one tactic to ensure success in community building?

Sara TaylorComments Off on What is one tactic to ensure success in community building?
  • Focusing exclusively on high-value members
  • Limiting discussions to the brand’s products or services only
  • Encouraging trolls to stimulate debates
  • Responding quickly to first-time posters

The correct answer is:

  • Responding quickly to first-time posters.

 

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HubSpot Social Media Marketing Certification II Answers

In storytelling, what does the ‘logic of emotion’ mean?

Sara Taylor

It means that stories should only evoke logical thinking. It refers to stories that are devoid of any emotional elements. It is the understanding that the human brain responds to emotions before logic. It implies that emotional stories are less impactful. The correct answer is: It is the understanding that the human brain responds to […]
HubSpot Social Media Marketing Certification II Answers

According to Lately’s Kate Bradley Chernis, where should you start when thinking about the structure of a story?

Sara Taylor

The end The beginning The middle Anywhere, as it doesn’t really matter The correct answer is: The end.  
HubSpot Social Media Marketing Certification II Answers

Select all that apply. For what reason(s) do we tell stories?

Sara Taylor

To solidify abstract concepts. To foster brand loyalty. To increase website traffic. To promote and shape ideas. To boost email subscription rates. To inspire and motivate. The correct answer is: To solidify abstract concepts. To foster brand loyalty. To promote and shape ideas. To inspire and motivate.