HubSpot Reporting Certification Answers

What insight can be found in the device types report?

Sara TaylorComments Off on What insight can be found in the device types report?
  • The percentage of your website traffic accessing your site through desktop, mobile, or tablet
  • The exact users that prefer to browse your website using their desktop, mobile, or tablet
  • How many visitors to your site are using a mixture of devices
  • The breakdown of browser types by device types to contextualize user preferences

The correct answer is:

  • The percentage of your website traffic accessing your site through desktop, mobile, or tablet

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HubSpot Reporting Certification Answers

Customer journey analytics uses which type of data?

Sara Taylor

First-party data Second-party data Third-party data Fourth-party data The correct answer is: First-party data
HubSpot Reporting Certification Answers

If you want to know which marketing effort is attracting people to your brand, which attribution model should you use?

Sara Taylor

Linear First-touch Last interaction Simple decay The correct answer is: First-touch
HubSpot Reporting Certification Answers

Select all that apply. What role can attribution play in your reporting strategy? Select all that apply.

Sara Taylor

Marketing attribution can help you identify your highest and lowest performing pieces of content. Marketing attribution can help you conduct market research to forecast what types of changes you should make to optimize your content. Marketing attribution can help you effectively assign different tasks and to-do lists to your team members to ensure your entire […]