What are two examples of the types of audiences you could reach when using Affinity Audiences as a targeting option? (Choose two.)

Gavin is creating a Google Display Ads campaign designed to drive sales on his website. He wants to reach potential customers who viewed pages on his website and entice them to make purchases with a discount code. Which option will best serve Gavin’s marketing goals?

Remarketing In-Market audiences Similar Audiences Affinity Audiences Download Google Ads Display Certification Exam Answers (PDF)

Three core principles, focused on helping businesses reach their online potential, are the foundation for Google Ads. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

Options and tracking Profit and privacy Credits and context Control and results Download Google Ads Display Certification Exam Answers (PDF)

How does Google Display Ads help advertisers meet their marketing objectives and drive results?

By offering the ability to display Bumper ads. By helping advertisers deliver relevant advertising as people browse the web. By helping advertisers reach customers searching for specific search terms. By bundling together all the pillars of a campaign. Download Google Ads Display Certification Exam Answers (PDF)