- Changes to attribution model
- Changes to discrepancy model
- Changes in competition or seasonality
- Changes to default browser
- Changes to ads
The correct answer is:
- Changes to attribution model
- Changes in competition or seasonality
- Changes to ads
Related Post
If a conversion tracking tag gets added to a landing page of a website and then produces duplicate conversions, what action should be taken to remove those duplicate conversions from the conversion count?
Modify the event tag to capture a unique order ID. Toggle off the possible duplicates option at the top of the Disable the view-through conversion data Sort the data by time and remove duplicate times found on entries. The correct answer is: Modify the event tag to capture a unique order ID.
Maximize Conversion can be described in which of the following ways?
Maximize Conversions aims to achieve an average return on ad spend (ROAS) equal to a desired target. Maximize Conversions is the safest bidding strategy for all business types to optimize their bidding. Maximize Conversions uses machine learning to capture as many conversions as possible within a daily budget. Maximize Conversions automatically limits conversions that don’t […]
When ad campaigns are optimized by Google’s AI, what does that mean?
It means they use AI and machine learning technology to predict what will achieve the best conversion outcomes to optimize bidding, creative, etc. It means they use basic tasks, then software, to automate those tasks, and the process has all the necessary data. It means they use rules-based attribution and software to achieve desired AI-friendly […]