True or false? Using people’s information in inbound marketing is not inherently unethical.

Which of the following content would be the most helpful to Dog-owner Dia in the decision stage? Review the following scenario to answer the question.

A quiz that asks questions about their dog’s behavior and identifies what their dog is struggling with A YouTube video that provides recommendations on healthy dog food A blog post that explains the differences between a dog trainer, dog behaviorist, and veterinarian A case study that shares how a company helped a first-time dog owner […]

What question can help define your consideration stage?

How do buyers perceive the pros and cons of each solution? What symptoms are your buyers experiencing? How do buyers describe their challenges or goals? What criteria do buyers use to evaluate the available offers? Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Fill in the blank: Most tools require you have a confidence threshold of ————, in order to declare a winner in an A/B test.

78% 85% 90% 95% Download HubSpot Inbound Marketing Certification Exam Answers (PDF)