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Google Ads Display Certification Answers

What can the Performance Planner recommend?

April 5, 2020Knowledge GlassComments Off on What can the Performance Planner recommend?
  • Applying bid adjustments to specific locations
  • Including or excluding “Google search partners”
  • Using “Target impression share” as an automated bid strategy
  • Campaign-level Target CPA (cost-per-acquisition)

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Priya only has $500 a month to spend on her campaign, but she needs to drive as many potential customers as possible to her website. Which type of automated bidding strategy would be best for Priya’s campaign?

April 5, 2020Knowledge Glass

Target impression share Enhanced cost-per-click (eCPC) Maximize clicks Target return on ad spend (tROAS) Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

Google Ads was constructed around three core principles, focused on helping businesses reach their online potential. The first of these is relevance. Google Ads connects businesses with the right people at the right time. Upon which other principles was Google Ads built?

April 5, 2020Knowledge Glass

Options and tracking Profit and privacy Credits and context Control and results Download Google Ads Display Certification Exam Answers (PDF)

Google Ads Display Certification Answers

Of the ad formats available on the Google Display network, which one will automatically adjust its presentation to best fit the available space on page?

January 26, 2021Knowledge Glass

Uploaded ads Responsive display ads AMPHTML ads Image ads Download Google Ads Display Certification Exam Answers (PDF)

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What does a Responsive Display Ad use in its machine-learning model to determine the optimal combination of assets for your ad slot?
What can the Performance Planner assist you with?

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