Update the headline Use a new author Add sub-headings to each section All of the above Download HubSpot Content Marketing Certification Exam Answers (PDF)
Content is needed to attract people to your site. Content is needed to attract visitors and convert them into leads. Content is needed to close leads into customers and turn customers into promoters. All of the above Download HubSpot Content Marketing Certification Exam Answers (PDF)
Create emotional appeal through your content Be consistent and authentic Use the third-person point of view Your story should be clear and concise Download HubSpot Content Marketing Certification Exam Answers (PDF)