Google Ads Video Answers

Sara is building a campaign for a sporting goods startup with a revolutionary new bike helmet. She’s using Custom Affinity to reach users who recently searched for bike helmets or downloaded a bike-related app. Which elements build Sara’s Custom Affinity audience?

Knowledge GlassComments Off on Sara is building a campaign for a sporting goods startup with a revolutionary new bike helmet. She’s using Custom Affinity to reach users who recently searched for bike helmets or downloaded a bike-related app. Which elements build Sara’s Custom Affinity audience?
  • App downloads, tours, website LAN, and app user permissions
  • Calculations, returns, website SSL, and app store visits
  • Keywords, places, website URLs, and app downloads
  • Preferences, visits, website FTP, and total app updates

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Which type of Google Audience Signal reaches consumers on YouTube based on their consumption habits?

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Life Events Consumer Patterns Custom Affinity audiences In-Market audiences Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

To assist advertisers using YouTube, Google created a set of recommendations based on successful campaigns, known as the ABCDs.

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Match each recommendation with its meaning. ​Be clear on what the audience should do. Open YouTube ads with impact. ​Tap into emotion, audio, and pacing. Brand naturally and with purpose. Direct (1) Connect (3) Attract (2) Brand (4) Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Which statement is true about Bumper ads?

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They’re purchased on a cost-per-view basis. They’re available on YouTube and Google Search. They’re designed for a mobile-first world. They have the lowest CPM among outstream formats. Download Google Ads Video Certification Exam Answers (PDF)