Fill in the blank: _________ is the process of claiming a prospective company that you want to refer to or resell HubSpot to at some point.

The inbound sales framework includes the following stages:

Open, connect, explore, close Identify, connect, explore, advise Attract, convert, explore, delight Identify, convert, explore, close Download HubSpot Solutions Partner Certification Exam Answers (PDF)

Fill in the blank: The _______ technique is an effective way to address resistance.

give and get CEO test power statement opponent-process Download HubSpot Solutions Partner Certification Exam Answers (PDF)

You’ve just used a positioning statement with a prospect and they say the situation doesn’t resonate with their company. Should you try again with a different positioning statement?

Be respectful of your prospect and back off. Always come with a backup positioning statement and try again. If the positioning statement didn’t resonate with the prospect, they probably aren’t a good fit. Use this as an opportunity to politely end the call. Yes, but this time, use two positioning statements in a row to […]