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Google Ads Search Certification Answers

Your goal is to test different combinations of headlines and descriptions so that you can optimize your results. Your marketing colleagues have suggested using responsive search ads. What are the two benefits that responsive search ads can provide? Select 2 Correct Responses

Sara Taylor

Responsive search ads provide greater flexibility. Responsive search ads provide lower eCTR. Responsive search ads provide longer funnels. Responsive search ads provide more relevance. Responsive search ads provide less click fraud. The correct answer is: Responsive search ads provide greater flexibility. Responsive search ads provide more relevance.
Google Ads Search Certification Answers

Jerry’s managing a Google Search campaign and would like to improve the position in which his ads appear. He’s increased his bids, but his ad still isn’t showing at the top of Search results. What else might he do to improve his Ad Rank?

Knowledge Glass

Remove ad extensions. Create a helpful, relevant landing page for the ad. Reduce the number of words in the ad. Control user signals and attributes. Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?

Knowledge Glass

A phone number where customers can contact him Messaging that includes “Click Here!” The physical address of his store At least one of his keywords Download Google Ads Search Certification Exam Answers (PDF)