Google Ads Search Certification Answers

Organize these steps in the correct order to set up an effective Customer Match strategy. (The first step should be on top.)

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  1. Segment a customer list, based on a desired marketing action.
  2. Upload the list to Google Ads.
  3. Translate the list into an audience list and make it available for targeting.
  4. Customize your creatives with special offers or incentives that are specific to this audience.

Download Google Ads Search Certification Exam Answers (PDF)

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