Fill in the blank: Most tools require you have a confidence threshold of ————, in order to declare a winner in an A/B test.

How can you ensure your video content initiates actions? Select all that apply.

Experiment with different types of CTAs, like visual and verbal. Design your CTA to stand out. Include a CTA to your website if the content is hosted on YouTube. Repeat your CTA at least five times throughout your video. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Fill in the blank. An effective behavioral marketing and segmentation strategy is built on a foundation of good ________.

Data Cookies Buyer personas Funnel reports Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Fill In The Blank: _________ Is Google’s Machine-Learning Artificial Intelligence System That Interprets People’s Searches To Find Pages That Might Not Have The Exact Words They Searched For.

Panda Hummingbird RankBrain Penguin Download HubSpot Inbound Marketing Certification Exam Answers (PDF)