Google Ads Display Certification Answers

Millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their conversion actions equally. What type of automated bidding strategy would be ideal for this client?

Knowledge GlassComments Off on Millie is managing a Google Ads campaign for a new client who’s tracking all important actions post-click and values each of their conversion actions equally. What type of automated bidding strategy would be ideal for this client?
  • Conversion-focused bidding
  • Awareness-based bidding
  • Consideration-focused bidding
  • Revenue-focused bidding

 

Download Google Ads Display Certification Exam Answers (PDF)

Related Post
Google Ads Display Certification Answers

Peggy owns a house cleaning service. She built a booking website and is ready to promote her services online. She wants her ads to reach people actively looking for businesses similar to hers. Which Google Ads campaign should Peggy use to make sure potential customers consider her services and take action by booking house cleanings?

Knowledge Glass

Shopping Display Search Video Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Rashid wants to raise awareness of his brand and build campaigns focused on branded terms. He does not have much time to devote to daily bid management, so he decided to use automated bidding to lighten his workload. Which automated bidding strategy should Rashid consider using?

Knowledge Glass

Maximize conversions Target impression share Target return on ad spend (tROAS) Enhanced cost-per-click (eCPC) Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Why Do Search Ad Extensions Matter?

Knowledge Glass

The cost-per-click on ad extensions is lower than on a search ad headline They guarantee higher engagement for advertisers They increase ad quality and drive lower conversion costs They increase engagement and influence ad quality Download Google Ads Display Certification Exam Answers (PDF)