True or false? It’s appropriate to offer monetary incentives for buyer persona interviews.

True or false? Segmentation is a process that helps you understand your leads and customers better, and behavioral marketing is how you categorize them based on the understanding you gain.

True False Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

All of the following elements will help readers easily digest the content of a blog post EXCEPT:

Bolding Images Calls-to-action Whitespace Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

All Of The Following Are Helpful Ways To Promote Your Pillar Pages On Your Website EXCEPT:

Top navigation A dedicated section with a CTA near the top of the homepage A link on every website page even if the content isn’t relevant All are true Download HubSpot Inbound Marketing Certification Exam Answers (PDF)