- Dynamic remarketing
- Standard remarketing
- Remarketing
- Affinity Audiences
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Maria has been told that she should use the Performance Planner on a monthly basis. Why should she do so?
To check for status issues To review new keyword opportunities To react to ever-changing external factors To analyze demographic performance Download Google Ads Display Certification Exam Answers (PDF)
What are two reasons a marketer might use Responsive Display Ads? (Choose two.)
Improved communication: Respond immediately to any website visitor query with an automated speech system or text. Cost-effective: Get more conversions at a similar cost-per-acquisition. xtended reach: Create ads that serve in most ad slot sizes, into both native and non-native inventory. Insight: Provides more robust industry data than other ad formats. Guidance: Gives instruction to […]
Rebecca is a marketing executive at an airline company. She has been asked to plan her company’s online advertising budget on a monthly basis. She’s chosen Google Ads’ Performance Planner to help accomplish this task. What are two advantages Performance Planner offers Rebecca? (Choose two.)
Performance Planner leverages machine learning for forecasting. Performance Planner forecasting is powered by billions of Google searches conducted each week. Performance Planner integrates with other budgeting software, such as QuickBooks. Performance Planner is free to use with any merchant-hosted storefront. Performance Planner will help her identify funds from other operational budgets to allocate to marketing. […]