True Or False? If Your Product Can Be Used To Do More Than One Job, Content That Talks About All Of Those Jobs Will Be Relevant To Your Customers.

Which Of The Following BEST Describes A Sales And Marketing Service-Level Agreement (SLA)?

An agreement between sales and marketing that requires certain actions from each team. A document that outlines the service marketing will provide to sales. A document that outlines the service sales will provide to marketing. A plan for marketing and sales to work together on content creation. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

It Is Important To Translate Your Vision Into A Revenue Goal For All Of The Following Reasons EXCEPT:

Revenue is a metric that’s easily understood by executive leaders. Revenue is a metric that marketing and sales can both contribute to. Translating the vision into a revenue goal makes the vision more concrete. Translating the vision into a revenue goal makes the vision easier to achieve. Download HubSpot Sales Enablement Certification Exam Answers (PDF)

What Is The Difference Between An Ideal Customer Profile And A Buyer Persona?

An ideal customer profile broadly describes your target market, and personas describe the types of people in that market. Ideal customer profiles are used primarily by marketing, and personas are used primarily by sales. An ideal customer profile should include jobs to be done, and a buyer persona includes only demographic information. All of the […]