Search Ads 360 Certification

If your customer wants to dig deeper into their Search Ads 360 campaign and view the reporting for how their business organization is set up, what do they need to have set up within their account?

Sara TaylorComments Off on If your customer wants to dig deeper into their Search Ads 360 campaign and view the reporting for how their business organization is set up, what do they need to have set up within their account?
  • Labels
  • Custom dimensions
  • Audience segments
  • Inventory management

The correct answer is:

  • Custom dimensions

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Search Ads 360 Certification

Within Search Ads 360, where should you look to decide how to allocate your quarterly budget across each product and across each one of your campaigns?

Sara Taylor

You should look in Experience Hub. You should look in Reports. You should look in Overview page. You should look in Performance Center. The correct answer is: You should look in Performance Center.
Search Ads 360 Certification

If your retail client wants to use custom dimensions in Search Ads 360 to help them make business decisions, what’s one way to do it?

Sara Taylor

By building custom reports By changing keywords By creating formula columns By writing automated rules The correct answer is: By writing automated rules
Search Ads 360 Certification

While working with your retail client, they ask about Search Ads 360’s three key functionalities. What do you say they do?

Sara Taylor

You say they provide granular insights across an account; create, manage, and report on campaigns, ad groups, and keywords across multiple advertiser accounts; and provide a single platform for managing advertising campaigns across multiple exchanges. You say they provide granular insights across an account; use AI to provide insights into user behavior and identify trends; […]