Google Ads Measurement Answers

If a customer wants to buy a new car, what activity might suggest that they’re in the awareness phase of the car-buying process?

Sara TaylorComments Off on If a customer wants to buy a new car, what activity might suggest that they’re in the awareness phase of the car-buying process?
  • If they call to ask about a test-drive
  • If they fill out an email subscription form
  • If they recommend the car on social media
  • If they view an online advertisement for a car

The correct answer is:

  • If they view an online advertisement for a car

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To compete in the right auctions with the most data and flexibility, what keyword match type does Smart Bidding need?

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Broad match Exact match Phrase match Negative match The correct answer is: Broad match
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Why might you want to import Google Analytics conversions to Google Ads?

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What’s a benefit of importing Google Analytics conversions to Google Ads?

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