How often should you be checking your attribution reports?

If a contact has the original source of referrals in HubSpot, that means the contact first accessed your site from which of the following?

A link on a different website Your pay-per-click ads Directly typing your URL into their browser A search engine like Google or Bing The correct answer is: A link on a different website

In a revenue attribution report, which data dimension would you need to answer the question: “Which channels influenced the most revenue?”

Interaction position Interaction type Interaction source Interaction date The correct answer is: Interaction source

What is a sankey graph?

A visualization that represents the flow of data or resources between different entities. It uses arrows of different widths to show the quantity or proportion of flow between nodes. A visualization that’s divided into sectors, or “slices,” to represent categorical data. Each slice corresponds to a specific category or group, and the size of each […]