How many bid strategies can each Search Ads 360 campaign have?

If your customer’s main goal is brand exposure, what Search Ads 360 brand strategy would they set up?

They’d set up return on investment (ROI). They’d set up total number of clicks. They’d set up return on ad spend (ROAS). They’d set up impression share. The correct answer is: They’d set up impression share.

Your retail clothing customer sells T-shirts that come out on a weekly basis and are for sale while supplies last. What do they need to do to make sure their Search Ads 360 campaigns are automatically updated to reflect the correct inventory available for purchase?

Set up labels within their campaign structure Set up custom dimensions within their campaign structure Set up audiences within their campaign structure Set up templates within their campaign structure The correct answer is: Set up templates within their campaign structure

The top goal of your customer, a global beverage retailer, is brand exposure. What brand strategy should they implement in Search Ads 360?

Return on investment (ROI) Impression share Total number of clicks Return on ad spend (ROAS) The correct answer is: Impression share