Google Ads Measurement Answers

How are calls tracked to an advertiser’s account if the advertiser uses Google’s phone call conversion tracking feature?

Sara TaylorComments Off on How are calls tracked to an advertiser’s account if the advertiser uses Google’s phone call conversion tracking feature?
  • By the assigned Google Click Identifier (GCLID) set up in the advertiser’s account
  • By the conversion name for the advertiser’s store
  • By a dynamically created Google forwarding number
  • By the phone number listed on the advertiser’s official store website

The correct answer is:

  • By a dynamically created Google forwarding number

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The conversion date between Google Ads and Google Analytics is different. Why might that be?

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