Fill in the blank. Explicit segmentation is synonymous with ______.

How can you refine your content distribution strategy?

Set a content distribution goal. Identify your audience’s preferred channels. Run tests for new marketing channels. Align your strategy with sales initiatives. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

How can you ensure your blog content initiates action? Select all that apply.

Include CTA offers for each of your personas. Use actionable and specific language. Design your CTA to stand out. Add exit intent pop-ups for each blog. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

True or false: Statistical significance is an optional part of A/B testing.

True False Download HubSpot Inbound Marketing Certification Exam Answers (PDF)