True or False? Buyer personas can help you identify your target audience’s preferred content distribution channels.

What is a buyer persona?

Your customers A fictional representation of your ideal customer A summary of your last 10 customers People who aren’t a good fit for your business Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

All Of The Following Are Helpful Ways To Promote Your Pillar Pages On Your Website EXCEPT:

Top navigation A dedicated section with a CTA near the top of the homepage A link on every website page even if the content isn’t relevant All are true Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Which distribution channels help drive new audiences? Select all that apply.

Online forums Social media ads Email Guest posts Download HubSpot Inbound Marketing Certification Exam Answers (PDF)