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Author: Knowledge Glass
Local directories are a great tool for getting noticed locally online. What would be the first step in using a directory?
Research competitors Create a listing Create an ad Post a link Download Google Digital Garage Certification Exam Answers (PDF)
Fill the blank: When it comes to promoting a business locally, search engines can _______________ your business in the search results page if the user is near your location.
prioritise highlight hide promote Download Google Digital Garage Certification Exam Answers (PDF)
Building a plan will help you to focus your efforts when using social media. What should you consider when making your social media plan?
Your audience’s data Your audience’s interests You audience’s available income Your audience’s offline behaviour Download Google Digital Garage Certification Exam Answers (PDF)
When building a website for a business, what type of design should it have in order to be ‘mobile friendly’?
A scaled design A visual design A responsive design An integrated design Download Google Digital Garage Certification Exam Answers (PDF)
When looking to create video content for your marketing strategy, what three best practices should you look to include?
Short, technical, include a call to action Relevant, short, entertaining Short, entertaining, include a call to action Short, relevant, include a call to action Download Google Digital Garage Certification Exam Answers (PDF)
Which of the following tools could be used to gain an insight into the phrases and questions people search for about a given subject online?
Answer The Public Google Ads Editor Facebook business manager EM Rush Download Google Digital Garage Certification Exam Answers (PDF)
Which of the following is a benefit of search advertising over display advertising?
Search ads are more likely to be clicked on Search advertising is cheaper than display advertising Search advertising allows ads to be created in multiple formats Search advertising is shown to customers who are searching for your specific terms Download Google Digital Garage Certification Exam Answers (PDF)
When discussing display advertising, what is an ad network?
A way to get free traffic to your site A directory of lots of websites that sell the same products as you do An online store of images you can use within your content A platform allowing the advertiser to advertise on websites within the network Download Google Digital Garage Certification Exam Answers (PDF)
How can your business benefit from video without making one yourself?
Advertising on other people’s videos Commenting on other people’s videos Sharing other people’s videos Interacting with other people’s videos Download Google Digital Garage Certification Exam Answers (PDF)