Which of the following tools could be used to gain an insight into the phrases and questions people search for about a given subject online?

The increased use of the Internet presents a lot of potential for which types of businesses?

All businesses Small business owners International businesses Local businesses Download Google Digital Garage Certification Exam Answers (PDF)

Which of these can Google Search Console help you to do?

It helps you increase your social media following It helps you optimise your Google My Business listing It helps you understand which keywords people are searching for on Google It helps you run A/B tests on your home page Download Google Digital Garage Certification Exam Answers (PDF)

Gaining backlinks to your website is a great way to improve the SEO performance. What best practice will encourage people to link back to your site?

Pay people to link back to your site Write some great content they will find useful Ensure your staff link back to your site Link to them first, regardless of whether they have anything interesting on their site Download Google Digital Garage Certification Exam Answers (PDF)