They can spur meaningful actions you can measure. They can entice users to provide their information. They can forecast reductions in pricing for keywords. They can reduce unwanted clicks from competitors. Download Google Ads Display Certification Exam Answers (PDF)
Author: Knowledge Glass
What are two of the data sources that are used to calculate optimization recommendations? (Choose two.) What’s the third component?
The URL displaying your website address. The promotion behind your advertisement. The phone number of your business. The location of your business. Download Google Ads Search Certification Exam Answers (PDF)
A golf enthusiast regularly watches instructional videos about golf, has recently searched for the best golf clubs on Google.com, and has researched golf courses on Google Maps. Which type of Search Audience solution would best reach this individual?
Affinity Audience In-Market Audience Detailed Demographics Similar Audiences for Search Download Google Ads Search Certification Exam Answers (PDF)
Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads? (Choose three.)
A mention of prices, promotions, and exclusive offers Encouraging potential customers to take action More landing pages to visit A variety of emoji to catch the attention of potential customers Highlighting what makes his business unique Download Google Ads Search Certification Exam Answers (PDF)
Rina has heard the term Quality Score mentioned before and is interested to learn what it actually is. Which statement describes Quality Score?
It’s a metric that scores the quality of traffic that clicks on your ads It’s an estimate of the quality of your ads, keywords, and landing pages. It’s a final score that’s based on every element of the structure of your account. It’s feedback left by users who’ve clicked on your ad and browsed your […]
Linda recognizes that a Google Search campaign could bring significant value to her eCommerce business. Which two solutions can Linda achieve via a Google Search campaign? (Choose two.)
A video can present a summary of her products to people showing an interest in her business. She has the option to show users a photo of each of her products along with titles, prices, her shop name, and more. Her business can show up on search results when businesses similar to hers are showing […]
Michelle recently launched a new product called **Wonder Boots**. The brand has already become well-known in her industry. She wants to attract more traffic via Google Ads but only for searches that are solely for her product name (**Wonder Boots**). Which keyword match type should Michelle use to attract traffic strictly for searches for the **Wonder Boots** product name?
Phrase match Broad-match modifier Exact match Broad match Download Google Ads Search Certification Exam Answers (PDF)
Mario owns a store that sells skateboard equipment. Mario understands that people are most likely to notice his headline text in a text ad. What should Mario include in his headline?
A phone number where customers can contact him Messaging that includes “Click Here!” The physical address of his store At least one of his keywords Download Google Ads Search Certification Exam Answers (PDF)
Jerry understands that expected click-through rate is one of three main factors that determine the quality score of an ad. What are the two other main factors that Jerry should focus on to improve the quality score of his ads? (Choose two.)
Ad relevance Conversion rate Bid amount Ad dimensions Ad landing page experience Download Google Ads Search Certification Exam Answers (PDF)
Yuto Owns A Souvenir Shop In Tokyo. He Wants To Reach English Speaking Tourists In His City During Certain Hours Of The Day. Which Three Areas Of His Search Campaign Does Yuto Need To Adjust To Achieve This Goal? (Choose Three.)
Ad scheduling Network settings Location targeting Shared budgets Language targeting Download Google Ads Search Certification Exam Answers (PDF)