High audience attention Reach to outside sites High signal value Low skip rate Download Google Ads Video Certification Exam Answers (PDF)
Author: Knowledge Glass
What’s a key benefit of TrueView for reach?
It helps advertisers maximize views. Its billing method is based on cost-per-view (CPV). It optimizes for impressions instead of views. It’s billed if the viewer watches 30 seconds of the ad. Download Google Ads Video Certification Exam Answers (PDF)
What’s a key benefit of TrueView in-stream?
It optimizes for highly efficient reach. It optimizes for impressions instead of views. Its billing method is based on target CPM. It helps advertisers maximize views. Download Google Ads Video Certification Exam Answers (PDF)
What’s one of Google and YouTube’s awareness products? (Duplicate 1)
TrueView for Reach Remarketing Affinity In-Market audiences Download Google Ads Video Certification Exam Answers (PDF)
What’s one of Google and YouTube’s awareness products? (Duplicate 2)
Video Masthead Customer Match First-party data Life Events Download Google Ads Video Certification Exam Answers (PDF)
What’s one of Google and YouTube’s awareness products? (Duplicate 3)
Intent Audiences Google Signals Bumper Ads Custom Affinity Download Google Ads Video Certification Exam Answers (PDF)
What’s the best description of Affinity Audiences on YouTube?
Affinity Audiences on YouTube reach people based on what they’re actively researching, intent to purchase indicators, and surveys. Affinity Audiences on YouTube reach people based on their age, connections, and product count. Affinity Audiences on YouTube reach people based on their lifestyle, interests, and consumption habits. Affinity Audiences on YouTube reach people based on operating […]
When it comes to driving action, you should focus on audiences with the strongest level of intent. Which of these “lowest funnel” audiences is comprised of users who’ve already interacted with your brand, but for some reason didn’t convert?
In-Market Audiences Similar Audiences Custom Intent Audiences for YouTube Remarketing or Customer Match Download Google Ads Video Certification Exam Answers (PDF)
When measuring offline conversions with TrueView for action, a store visit is counted when a user watches 10 seconds of an ad and then visits a store within how many days?
7 days 30 days 14 days 45 days Download Google Ads Video Certification Exam Answers (PDF)
When your goal is driving action, you focus on audiences with the strongest level of intent. Match each “lowest funnel” audience type with its description.
People who’ve already spent time searching for products or services like yours on Google Search People who’ve already engaged with your business, but didn’t convert when they had the chance People who are actively researching your business and its specific products and/or services People with a similar profile to the customers you currently target, or […]