- Affinity Audiences
- Standard remarketing
- Demographic targeting
- Custom Intent audiences
- Dynamic remarketing
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Brian’s desired audience isn’t covered by the segments In-Market audiences offers. What’s another suitable option Brian could choose to help him influence potential customer consideration?
Custom Intent audiences Demographic targeting Similar Audiences Standard remarketing Download Google Ads Display Certification Exam Answers (PDF)
How Can Google Ads Help You Advance Your Business Goals?
By building awareness of your brand By driving online, in-app, in-person, and over-the-phone sales By influencing consideration of your products and services All of the above Download Google Ads Display Certification Exam Answers (PDF)
Emmy is the marketing director of a large marketing team, looking to reach an audience at scale through Smart Display campaigns. How might Smart Display campaign reporting help Emmy?
In addition to standard Google Ads reporting, it provides reports that facilitate broad, strategic ad management. Its summary report provides executive summaries of total cost and bidding. It provides “recommended insights,” which are focused on Topic Targeting. Its reporting functionality includes exclusive placement reports designed for high-level advertising strategies. Download Google Ads Display Certification Exam Answers (PDF)