Google Ads Display Certification Answers

Adam has determined that “Drive action” is the appropriate marketing objective for his new Display campaign. What are two relevant options he might use to reach his goal? (Choose two.)

Knowledge GlassComments Off on Adam has determined that “Drive action” is the appropriate marketing objective for his new Display campaign. What are two relevant options he might use to reach his goal? (Choose two.)
  • Affinity Audiences
  • Standard remarketing
  • Demographic targeting
  • Custom Intent audiences
  • Dynamic remarketing

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

Thelma is the marketing director for an online toy store. She’s creating a Display campaign to reach parents between the ages of 25 to 34. Which targeting option should Thelma select to achieve her marketing goal?

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Demographic targeting Affinity audiences In-Market audiences Custom Affinity audiences Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Which Targeting Option Is Best For Achieving Brand Awareness?

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Affinity Custom Intent In-Market Remarketing Download Google Ads Display Certification Exam Answers (PDF)
Google Ads Display Certification Answers

Why is using the performance targets feature after utilizing the Performance Planner recommended?

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This practice allows you to receive detailed insights from Google Analytics with regards to how website behavior is impacted after applying Performance planner recommendations. This practice allows you to monitor targets set in the Performance Planner and to receive alerts and recommendations when a campaign is not on track. This practice allows you to ensure […]