Google Ads Search Certification Answers

After running a Google Search Ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google Ads Recommendations page and notices that her campaign’s optimization score is 22%. What does this score tell Meredith about her Google Search Ads campaign?

Sara TaylorComments Off on After running a Google Search Ads campaign for several months, Meredith notices sales of her advertised products are starting to lag. She checks her Google Ads Recommendations page and notices that her campaign’s optimization score is 22%. What does this score tell Meredith about her Google Search Ads campaign?
  • The campaign’s budget needs to be raised by 22% to be fully optimized.
  • 22% of the revenue she allocates to her campaign is being used in the wrong areas.
  • Her campaign is being outperformed by 78% of businesses like hers.
  • The campaign could be improved by 78% if the listed recommendations are followed.

The correct answer is:

  • The campaign could be improved by 78% if the listed recommendations are followed.

 

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Google Ads Search Certification Answers

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Google Ads Search Certification Answers

You’d like to improve an ad’s perceived quality during an ad auction. What aspect of the ad will be most beneficial for you to work on?

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Removing an extension from the ad. Improving the navigability of the landing page. Increasing the bid amount of the ad. Determining the location of users. Download Google Ads Search Certification Exam Answers (PDF)
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You want to increase the relevance of a Google Search ad so it’s more meaningful to potential customers and provides value-added information to their searches. What two actions might improve the relevance of your ad? Select 2 Correct Responses

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