Google Ads Search Certification Answers

When an ad gets a high number of clicks relative to the number of impressions, what impact could this have on the ad’s Google Ads auction?

Sara TaylorComments Off on When an ad gets a high number of clicks relative to the number of impressions, what impact could this have on the ad’s Google Ads auction?
  • It could lower the cost-per-click by 40% or more.
  • It could help the ad get a higher placement on the Ad Rank.
  • It could increase the cost-per-click for the advertiser.
  • It could help the advertiser receive more bids in the auction.

The correct answer is:

  • It could help the ad get a higher placement on the Ad Rank.

 

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Google Ads Search Certification Answers

Jimmy has completed the headline section of his text ad and is now writing the description section. What are three factors that Jimmy should include in the description section of his text ads? (Choose three.)

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A mention of prices, promotions, and exclusive offers Encouraging potential customers to take action More landing pages to visit A variety of emoji to catch the attention of potential customers Highlighting what makes his business unique Download Google Ads Search Certification Exam Answers (PDF)
Google Ads Search Certification Answers

Which two asset types can also be served as account-level automated assets?

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Dynamic callouts Promotional callouts Call asset Dynamic sitelinks The correct answer is: Dynamic callouts Dynamic sitelinks.
Google Ads Search Certification Answers

Which two keywordless campaign types can marketers leverage for the sake of driving incremental reach? Select 2 Correct Responses

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Expanded text ads can help marketers drive incremental reach. Dynamic Search Ads can help marketers drive incremental reach. Performance Max can help marketers drive incremental reach. Responsive search ads can help marketers drive incremental reach. The correct answer is: Dynamic Search Ads can help marketers drive incremental reach. Performance Max can help marketers drive incremental […]