HubSpot Social Media Marketing Certification II Answers

Select all that apply. What are some of the new ways that marketers will need to adapt in a future without third-party cookies?

Sara TaylorComments Off on Select all that apply. What are some of the new ways that marketers will need to adapt in a future without third-party cookies?
  • Focus on first-party and second-party cookie data
  • Increase the usage of third-party cookies
  • Use AI and machine learning
  • Use non-digital forms of advertising

The correct answer is:

  • Use AI and machine learning
  • Use non-digital forms of advertising

 

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HubSpot Social Media Marketing Certification II Answers

In the context of digital advertising, what are third-party cookies?

Sara Taylor

Cookies set by the website owner to track user activity Cookies used to enhance the user experience on a website Essential cookies necessary for websites to operate Tracking codes placed on a web visitor’s computer by another website other than your own The correct answer is: Tracking codes placed on a web visitor’s computer by […]
HubSpot Social Media Marketing Certification II Answers

What’s the benefit of having a script for your videos?

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It eliminates the need for editing. It ensures the content stays focused and organized. It removes the need for visual aids. It allows for more spontaneity in the delivery. The correct answer is: It ensures the content stays focused and organized.  
HubSpot Social Media Marketing Certification II Answers

Select all that apply. Why is user-generated content (UGC) important for social commerce?

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It helps build trust and credibility. It carries a risk of negative or misleading content. It comes with a lack of control over content quality. It increases customer engagement. It drives conversions and generates buzz. The correct answer is: It helps build trust and credibility. It increases customer engagement. It drives conversions and generates buzz. […]