If there’s no conversion delay in your customer’s Search Ads 360 campaign, when would you make optimizations to their just-launched bid strategy?

How does Google Ads auction-time bidding differ from Search Ads 360 intraday bidding?

Google Ads auction-time bidding adjusts bids several times a day, while Search Ads 360 intraday bidding optimizes bids in real time. Google Ads auction-time bidding sets device, location, and bid adjustments, while Search Ads 360 intraday bidding overrides device, location, and bid adjustments. Google Ads auction-time bidding sets up portfolio bid strategies spanning multiple search […]

What Google products can Search Ads 360 integrate with?

Display & Video 360, Campaign Manager 360, Gmail, Looker Studio, and Tag Manager Display & Video 360, Campaign Manager 360, Google Analytics 4, Looker Studio, and Big Query Display & Video 360, Campaign Manager 360, Google Analytics 4, Gmail, and Big Query Display & Video 360, Campaign Manager 360, YouTube, Looker Studio, and Big Query […]

If you’ve been added as an owner to the custom column of Search Ads 360, across what account levels can you access and manage those columns?

Across the manager level Across all account levels Across the submanager level Across client accounts The correct answer is: Across all account levels