Search Ads 360 Certification

To both drive conversions and track how those conversions are prompting users to respond, what should you set up in Search Ads 360, along with a data-driven attribution model?

Sara TaylorComments Off on To both drive conversions and track how those conversions are prompting users to respond, what should you set up in Search Ads 360, along with a data-driven attribution model?
  • Set up automated channel groupings.
  • Set up keyword groupings.
  • Set up multichannel groupings.
  • Set up custom channel groupings.

The correct answer is:

  • Set up custom channel groupings.

Related Post
Search Ads 360 Certification

While chatting with your baby-food producer client, you learn they want to change the flight date of multiple campaigns across multiple advertising platforms at the same time. What Search Ads 360 tool would you use to help them achieve that goal?

Sara Taylor

You’d use change history. You’d use sync. You’d use edit. You’d use bulk actions. The correct answer is: You’d use bulk actions.
Search Ads 360 Certification

What data is shared from Search Ads 360 (SA360) to Google Ads to enable Google Ads auction-time bidding in SA360?

Sara Taylor

Bulksheets Conversions Templates Rules The correct answer is: Conversions
Search Ads 360 Certification

Your customer, a local clothing store, is wondering where else their sales are coming from besides giving full credit to the paid search ads. What’s another way they can segment conversions within Search Ads 360?

Sara Taylor

Connect their social media accounts to Search Ads 360 Connect their Google Analytics 4 account to Search Ads 360 Connect their Looker Studio account to Search Ads 360 Connect their Google Ads account to Search Ads 360 The correct answer is: Connect their social media accounts to Search Ads 360