Search Ads 360 Certification

To both drive conversions and track how those conversions are prompting users to respond, what should you set up in Search Ads 360, along with a data-driven attribution model?

Sara TaylorComments Off on To both drive conversions and track how those conversions are prompting users to respond, what should you set up in Search Ads 360, along with a data-driven attribution model?
  • Set up automated channel groupings.
  • Set up keyword groupings.
  • Set up multichannel groupings.
  • Set up custom channel groupings.

The correct answer is:

  • Set up custom channel groupings.

Related Post
Search Ads 360 Certification

Within your Search Ads 360 account, where can you access your reporting, campaigns, and ad groups?

Sara Taylor

Navigation menu Tools & settings Account picker Data card The correct answer is: Navigation menu
Search Ads 360 Certification

At what level should you evaluate performance for your Search Ads 360 bid strategies?

Sara Taylor

Ad group Keywords Campaign Portfolio The correct answer is: Portfolio
Search Ads 360 Certification

The top goal of your customer, a global beverage retailer, is brand exposure. What brand strategy should they implement in Search Ads 360?

Sara Taylor

Return on investment (ROI) Impression share Total number of clicks Return on ad spend (ROAS) The correct answer is: Impression share