Search Ads 360 Certification

Google Ads auction-time bidding is different from Search Ads 360 intraday bidding in which of the following ways?

Sara TaylorComments Off on Google Ads auction-time bidding is different from Search Ads 360 intraday bidding in which of the following ways?
  • While Google Ads auction-time bidding sets device, location, and bid adjustments, Search Ads 360 intraday bidding overrides device, location, and bid adjustments.
  • While Google Ads auction-time bidding adjusts bids several times a day, Search Ads 360 intraday bidding optimizes bids in real time.
  • While Google Ads auction-time bidding sets up portfolio bid strategies spanning multiple search engines, Search Ads 360 intraday bidding helps set precise bids for every auction.
  • While Google Ads auction-time bidding optimizes bids in real time, Search Ads 360 intraday bidding adjusts bids several times a day.

The correct answer is:

  • While Google Ads auction-time bidding optimizes bids in real time, Search Ads 360 intraday bidding adjusts bids several times a day.

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Search Ads 360 Certification

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Search Ads 360 Certification

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Search Ads 360 Certification

If you set a target return on ad spend (tROAS) bid strategy in Search Ads 360 and discover that there’s limited consistency and minimal automation after evaluating the strategy’s progress, how might you explain what’s happening?

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You started the evaluation between one to two weeks. You started the evaluation after week four. You didn’t make optimizations or adjustments post-bid strategy launch. You reviewed performance data after conversion delay cycles passed. The correct answer is: You started the evaluation between one to two weeks.