- They’d set up return on investment (ROI).
- They’d set up total number of clicks.
- They’d set up return on ad spend (ROAS).
- They’d set up impression share.
The correct answer is:
- They’d set up impression share.
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Within Search Ads 360, what specific action does a custom column let you access for any formula?
It lets you access reporting. It lets you access label. It lets you access dimension. It lets you access conversion. The correct answer is: It lets you access conversion.
Where do you access reporting, campaigns, and ad groups within Search Ads 360?
In the data card In account picker In Tools & Settings In the navigation menu The correct answer is: In the navigation menu
After setting up custom columns in Search Ads 360 to review performance for your campaign’s previous month, you get an error when considering the specific bid strategy performance. Why might that be?
Because the bids were too high to show any performance. Because bid strategy performance isn’t reported in custom columns. Because the bids were too low to show any performance. Because bid strategy performance isn’t one of your business goals. The correct answer is: Because bid strategy performance isn’t reported in custom columns.