How many bid strategies can each Search Ads 360 campaign have?

If you want to run all Search Ads 360 ads at one certain time, how would you set that up in your account?

You’d use custom dimensions. You’d use automated rules. You’d use templates. You’d use labels. The correct answer is: You’d use automated rules.

How does Google Ads auction-time bidding differ from Search Ads 360 intraday bidding?

Google Ads auction-time bidding adjusts bids several times a day, while Search Ads 360 intraday bidding optimizes bids in real time. Google Ads auction-time bidding sets device, location, and bid adjustments, while Search Ads 360 intraday bidding overrides device, location, and bid adjustments. Google Ads auction-time bidding sets up portfolio bid strategies spanning multiple search […]

To report on search campaigns that aren’t directly supported by Search Ads 360, what kind of account should you create?

You should create a submanager account. You should create an engine track account. You should create a manager account. You should create a campaign account. The correct answer is: You should create an engine track account.