Google Digital Garage Certification

Fill in the blank: If you use __________ keywords when building your search ads, minor variations, like plurals, can still trigger the ad.

Knowledge GlassComments Off on Fill in the blank: If you use __________ keywords when building your search ads, minor variations, like plurals, can still trigger the ad.
  • Exact Match
  • Random Match
  • Direct match
  • Close match

Download Google Digital Garage Certification Exam Answers (PDF)

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Google Digital Garage Certification

When using a search engine, what is the name of a word or phrase somebody types to find something online?

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Search phrase Search term Search query Search word Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

Which of the following statements is true when describing how retargeting ads work?

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Retargeting ads are visible to people who haven’t been on your website yet Once a user visits your site, the code drops an anonymous browser cookie Once your customer purchases, you can not turn off the retargeting ad Retargeting will always drive customers to your site Download Google Digital Garage Certification Exam Answers (PDF)
Google Digital Garage Certification

When looking to create video content for your marketing strategy, what three best practices should you look to include?

Knowledge Glass

Short, technical, include a call to action Relevant, short, entertaining Short, entertaining, include a call to action Short, relevant, include a call to action Download Google Digital Garage Certification Exam Answers (PDF)