- By replacing the need for analytics solutions
- By optimizing performance in real time
- By reducing the volume of search conversions
- By minimizing marketing insights
The correct answer is:
- By optimizing performance in real time
Related Post
A hungry customer is searching for a place to eat in Florence, Italy, where you happen to own a restaurant called Ristorante Abigaille. The customer performs each of these searches: “restaurant tuscany,” “restaurant florence,” “3 star restaurant florence,” and “3 star restaurant abigaille florence,” then finds your site by clicking on your ads. They make a reservation after selecting your ad that appeared following the “3 star restaurant abigaille florence” search. What keyword would receive credit for this conversion, if using the data-driven attribution model?
Each keyword would receive equal credit (i.e., 25% each) for the conversion, because the conversion would be attributed to each keyword equally. The first keyword would receive 100% of the credit for the conversion, because the first keyword would be attributed with the conversion. Each keyword would receive credit for how much it contributed to […]
Apart from conversion delay, what three additional factors influence conversion volume? Choose three.
Changes to ads Changes to attribution model Changes to discrepancy model Changes to default browser Changes in competition or seasonality The correct answer is: Changes to ads Changes to attribution model Changes in competition or seasonality
A business owner is getting a good amount of traffic from their ads but not enough conversions. What action can they take to improve their conversion rate?
Turn off the ads to stop traffic. Reduce campaign budgets. Use more general keywords. Add more negative keywords. The correct answer is: Add more negative keywords.