The initiatives you to take to power short-term success The initiatives you take to power mid-term success The initiatives you take to power long-term success The initiatives you choose to omit or de-prioritize Download HubSpot Inbound Certification Exam Answers (PDF)
Rely on the information in the persona and ignore apparent differences. Personas often contain information that people don’t know about themselves and should be trusted over anything the individual person says. Focus on serving the person using the information they provide even if it doesn’t match the persona. If the same discrepancy comes up repeatedly, […]
Attract, Convert, Close Identify, Connect, Explore, Advise Educate, Guide, Grow Attract, Guide, Sell, Close Download HubSpot Inbound Certification Exam Answers (PDF)