Google Ads Video Answers

Audiences with the strongest level of intent are the most open to being influenced by your message. Which audience is made up of people who’ve on Google before engaging with your business?

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  • Custom Remarketing for YouTube
  • Customer Match Audiences for YouTube
  • Custom Intent Audiences for YouTube
  • Similar Customer Audiences for YouTube

Download Google Ads Video Certification Exam Answers (PDF)

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Google Ads Video Answers

Justine’s client is almost ready to get started with YouTube advertising. They’ve asked her to identify the business outcomes YouTube can deliver, to ensure they’ll achieve what they’re after with their campaign. Which business outcomes can YouTube deliver for her client?

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Listening, monitoring, following up Identity, recommendation, meaning Verification, confirmation, response Awareness, consideration, action Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

Mina owns a high-end fashion boutique and has seen success with YouTube advertising over the past year. She’s uncertain which type of bidding she should choose for her TrueView for action campaign. She has a year’s worth of conversion data, but she’s not comfortable with that cost-per-acquisition. Which bidding type would be best in this scenario?

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Target conversion share Min cost-per-conversion Target cost-per-conversion Max Conversions Download Google Ads Video Certification Exam Answers (PDF)
Google Ads Video Answers

What constitutes a video engagement conversion in a TrueView for action campaign?

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User watches 10 seconds of the ad and converts within three days. User watches 10 seconds of the ad and converts within seven days. User watches the entirety of the ad and coverts within 30 days. User sees an impression of the ad and converts within 24 hours. Download Google Ads Video Certification Exam Answers […]