- Listening, monitoring, following up
- Identity, recommendation, meaning
- Verification, confirmation, response
- Awareness, consideration, action
Download Google Ads Video Certification Exam Answers (PDF)
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Debra met with a client to discuss adding YouTube to their online advertising strategy. She told them how Google data and tools can deliver the ideal mix of ad formats, inventory, audience, and measurement solutions to achieve the business outcomes they care about, including awareness and consideration. Which other business benefit can YouTube help them achieve?
Motivation: enticement, calls-to-action, engagement Morale: increased satisfaction, higher retention, approval Development: upgrades, pre-rolls, experimentation Action: online conversions, store visits, sales lift Download Google Ads Video Certification Exam Answers (PDF)
Which two are ideal advertisers for Custom Intent audiences? (Choose two.) Select All Correct Responses
Advertisers looking to expand their non-brand search campaigns. Advertisers labeled enterprise with budgets that exceed $100,000. Advertisers who want improvement without installing conversion tags. Advertisers with only video campaigns and a budget of at least $500. Advertisers using conversion tracking in their video campaigns. Download Google Ads Video Certification Exam Answers (PDF)
Match each YouTube Platform innovation with its description.
Premiers Stories YouTube Go VR180 Mobile live streaming Engages audience more casually and frequently through short mobile videos (2) Gives viewers a front-row seat to watch live and chat in real time or catch it on-demand after (5) Provides audience with more immersive and engaging experiences (4) Builds anticipation of a video release by providing an upcoming watch page […]