Google Ads Display Certification Answers

Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?

Knowledge GlassComments Off on Jasmine is the director of marketing for a chain of clothing stores. She has been given a set budget and needs to drive as many potential customers to her website as possible. Which automated bidding strategy should she use in her campaign?
  • Target impression share
  • Maximize conversions
  • Target return on ad spend (Target ROAS)
  • Maximize clicks

Download Google Ads Display Certification Exam Answers (PDF)

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Google Ads Display Certification Answers

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Google Ads Display Certification Answers

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What can the Performance Planner recommend?

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Applying bid adjustments to specific locations Including or excluding “Google search partners” Using “Target impression share” as an automated bid strategy Campaign-level Target CPA (cost-per-acquisition) Download Google Ads Display Certification Exam Answers (PDF)