You’re hoping to identify which lifecycle stages your top 50 company contacts are in. How many data sources would you need to include in the custom report builder?

If you want to emphasize the touchpoints that initially captured leads’ attention and the touchpoints that directly led to conversions, which attribution model should you use in your report?

J-shaped attribution Time-decay attribution U-shaped attribution Last-touch attribution The correct answer is: U-shaped attribution

How does HubSpot join your data in the custom report builder?

Right joins Left joins Self joins Inner joins The correct answer is: Left joins

How often should you be checking your browsers report?

Once a day Once a week Once a quarter Never The correct answer is: Once a quarter