- Number of clicks on the offer within the post
- Popular articles by topic, author or promotion channel
- Number of views for each post
- Number of keywords per blog post
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What is the drawback to using the last touch attribution model?
This model would show low-value touches (like email clicks) equal to high-value conversion activities (like demo requests). This model makes it difficult to justify your team’s impact on your company’s bottom line. This model lacks the ability to recognize actions that occurred outside a certain window of time. This model ignores potentially influential interactions that […]
All Of The Following Are Examples Of A SMART Goal EXCEPT:
Increase year over year traffic by 30%. Significantly reduce the amount of time the team spends on creating content. Add five new content formats to the website by end of year. All of the above are SMART goals. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
Which of the following is NOT a benefit of having a social media strategy?
Social media helps you expand your other marketing efforts Social media helps you attract buyers Social media helps you send better emails Social media is a key driver for word-of-mouth marketing Download HubSpot Inbound Marketing Certification Exam Answers (PDF)