Your boss wants a report on the success of your blog. What information should you NOT analyze?

Fill in the blank. Behavioral marketing empowers your ability as a marketer to personalize your customers’ experience. Personalization is about creating _______.

Buyer personas Workflows Independence Mutuality Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Fill in the blank. Explicit segmentation is synonymous with ______.

Behavioral marketing Strategy Correlation Causation Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

Passing on a group of customers directly to the sales team is an example of an action you can take in which step of implementing behavioral marketing and customer segmentation?

Implement tracking. Analyze and report how people are behaving on your website.​ Use this information to segment your contacts. Use your segmentation to nurture. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)