HubSpot Inbound Marketing Certification

Your boss asks you to identify your target audience’s preferred channels by collecting feedback. What are the different ways you can collect accurate feedback? Select all that apply.

Knowledge GlassComments Off on Your boss asks you to identify your target audience’s preferred channels by collecting feedback. What are the different ways you can collect accurate feedback? Select all that apply.
  • Run social media polls.
  • Interview your marketing team.
  • Run focus groups with customers.
  • Publish online surveys.

Download HubSpot Inbound Marketing Certification Exam Answers (PDF)

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HubSpot Inbound Marketing Certification

Which of the following is an example of a buyer’s journey?

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Dog-owner Dia is a first-time dog owner that rescued an adult dog from a local shelter. They work from home and enjoy playing with their dog on breaks. They enjoy watching dog training YouTube videos and subscribe to channels like “The Pawfect Pup” and “Ruff Life”. Dog-owner Dia hired a local dog trainer to teach […]
HubSpot Inbound Marketing Certification

How can you ensure your blog content initiates action? Select all that apply.

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Include CTA offers for each of your personas. Use actionable and specific language. Design your CTA to stand out. Add exit intent pop-ups for each blog. Download HubSpot Inbound Marketing Certification Exam Answers (PDF)
HubSpot Inbound Marketing Certification

Fill in the blank. Effective segmentation identifies where your customers are in the ___________, and assists your customers in taking the appropriate next step in their___________.

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buyer’s journey / individual customer journey landing page / journey map internet / inbound marketing universe / careers Download HubSpot Inbound Marketing Certification Exam Answers (PDF)