Search Ads 360 Certification

While chatting with your smoothie-maker client, you learn they’re selling seasonal fruit and vegetable offerings that debut on a weekly basis and are only available while supplies last. How can they get their Search Ads 360 campaigns to update automatically in reflection of the products that are available to purchase?

Sara TaylorComments Off on While chatting with your smoothie-maker client, you learn they’re selling seasonal fruit and vegetable offerings that debut on a weekly basis and are only available while supplies last. How can they get their Search Ads 360 campaigns to update automatically in reflection of the products that are available to purchase?
  • By setting up custom dimensions within their campaign structure.
  • By setting up labels within their campaign structure.
  • By setting up audiences within their campaign structure.
  • By setting up templates within their campaign structure.

The correct answer is:

  • By setting up templates within their campaign structure.

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Search Ads 360 Certification

Search Ads 360 is a marketing management tool that lets you accomplish which of the following tasks?

Sara Taylor

With Search Ads 360, you can manage, automate, and optimize your search engine marketing campaigns in real time in groups of 20 campaigns at a time. With Search Ads 360, you can budget, purchase, and automate your search campaigns every month in groups of 20 campaigns at a time. With Search Ads 360, you can […]
Search Ads 360 Certification

Your accessories-designer client wants to know what type of account they’d create for reporting on search campaigns that aren’t directly supported by Search Ads 360? What account would you suggest?

Sara Taylor

You’d suggest the manager account. You’d suggest the campaign account. You’d suggest the submanager account. You’d suggest the engine track account. The correct answer is: You’d suggest the engine track account.
Search Ads 360 Certification

Your premium beverage customer set a target return on ad spend (tROAS) bid strategy in Search Ads 360. They noticed that when they evaluate how the strategy is doing, there’s limited consistency and minimal automation. What might be happening?

Sara Taylor

They began the evaluation between one to two weeks. They didn’t make optimizations or adjustments post-bid strategy launch. They reviewed performance data after conversion delay cycles passed. They began the evaluation after week four. The correct answer is: They began the evaluation between one to two weeks.