Which user characteristic may NOT be used to change keyword bids in Google Ads?:

What channel is not included in the default Channels report?

Device Organic Search Direct Display Download Google Analytics Individual Certification Exam Answers (PDF)

What report provides data on how specific sections of a website performed?

Top Events report Frequency and Recency report Location report Content Drilldown report Download Google Analytics Individual Certification Exam Answers (PDF)

What does assigning a value to a Google Analytics Goal enable?

Analyze a website conversion funnel Compare goal conversions and measure changes to a website Track real-time business revenue Track actual revenue from conversions Download Google Analytics Individual Certification Exam Answers (PDF)